Goods-Dominant Logic vs. Service-Dominant Logic - easily explained
G-D Logic vs. S-D Logic
Prof. Stephen Vargo: Service-dominant logic: Basics, Developments and State-of-the-art @UBT
Service-Dominant Logic am Beispiel eines Rasenroboters
What is Service Dominant Logic (SDL) ?
Service-Dominant Logic vs. Customer-Dominant Logic – What´s the difference?
Service-Dominant Logic explained using the example of a lawn robot
Transitioning from a goods-dominant to a service-dominant logic
Service-Dominant Logic - Spielregeln ("Institutions") - am Beispiel von Tesla
The Marketing of Services and Service-Dominant Logic
How Service-Dominant Logic will make business models sustainable
What is Service Dominant Logic?
Service-Dominant Logic - Ecosystems and Institutions - using the example of Tesla
Robert Lusch on Service-Dominant Logic. Part 1/3
The Service Revolution
Service Dominant Logic
Imparity, Service-Dominant Logic, and the Architecture of Enterprise: Jenkinson, CybSoc 2019
Stephen L. Vargo on service design
Service-Dominant Logic: The difference between Value Co-Creation and Value Co-Production
Service-Dominant Logic: Toward Advancing Social Marketing
